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How To Use Rss Feeds To Increase Website Traffic

Description: Find out the truth about RSS Feeds To Increase Website Traffic and see if they work for you at this time. Please read our unbiased review of using RSS Feeds To Increase Website Traffic.

What’s better: to get your readers to keep coming back because they remember you, or to have a small automated reminder there, telling them you’re here, you’ve got new stuff, and they should come out and check it out? The answer’s obvious.

Website traffic comes when you let your interested readers know that you have something new, fascinating, and exciting for them to check out. And one of the simplest ways to do this is through RSS feeds.

RSS stands for Really Simple Syndication, and RSS feeds are nothing more or less than a super-simple way of sharing your content with the owners of other websites, or your own website or mashup, even a fan’s own site or desktop via an RSS reader. Adding an RSS is as simple as adding a line or two of code into your HTML. It updates by itself every time the page is accessed.

Does it build traffic? It can – if you use it properly. An RSS feed ideally brings you website traffic of two types: first, it ensures your faithful readers and customers return to your site whenever you have something new.

And second, it brings you new readers from other websites who have picked up your syndication. If you’re not careful, though, RSS feeds you supply can backfire, helping others to KEEP your traffic instead of feeding it to you, and drastically dropping your own Google ranking and overall income.

But, it can also take your traffic and feed it to other sites. Why come all the way out to the country to buy your milk when it’s for sale at the grocery store? Never make more than a teaser line from your content available via RSS; instead, make brilliant content with fantastic titling and make those readers come to your site to read it.

Using RSS Feeds From Other Sites

RSS can help you build real, serious website traffic if you use it in the other direction: to aggregate content from others on your own website. Done well, it can turn your website from a handy information portal to a hub for information of all sites in your niche market. You can experiment with this model by using Squidoo, a free online service that makes it very simple to add RSS feeds, or you can go ahead and throw your RSS on your own site.

When you’re using RSS in either direction, keep careful tabs on your website traffic during the transitional period, and go slowly with it. Make sure you track who is using your RSS, and add feeds slowly to your own site so you can see which ones are beneficial and which ones are either redundant or detrimental to your traffic.

If you’re using an affiliate model or selling your own product, keep an even closer eye on conversions, and avoid RSS from sites that sell the same product you’re selling. Most of all, try to get helpful feedback from your users; what they reckon about your new RSS models will make the difference between success and failure.

Small Business Websites – Why a Small Business Website Does not Produce Results

So let’s take a look at some of the most common mistakes done when a small business takes their business online.

 

Order of links

So many times you visit a small business website and they proudly flag the “about us” link as their first link. This is called the pride link because they often reckon that telling people about the company is the most vital thing. The links should be in order of importance. Not in the order of the business owners EGO! If you use a website designer and he does consult you on the order of links, chances are you should be using someone else or at least make sure you educate yourself about online marketing because your website designer sure hasn’t!

 

No focus

Most small business websites lack focus. When you enter you are not sure where to go next which makes it hard for the user to know exactly what he is supposed to do. The website should flow and the user should be able to make sense of the site within a few seconds of opening it up.

 

No sale / No lead setup

Many small businesses do not use their website to increase sales directly or capture leads. It is nothing more than an online brochure or business card. Sometimes the information is more confusing than it is helpful. If you competitors site is simpler to navigate and captures either the sale or lead, you just lost a client. A small business websites needs to be even more on top of catching leads than a corporate website because every client lost counts more!

 

No analytics

Most small business websites have no clue what people do when they enter their site. No clue what users are really looking at and where they are loosing their potential sale or lead. If customers just walked in and out of their place of work eyebrows would be raised and something would be done. Shouldn’t the same thought process apply to the site? You need to know what is going on with your small business website and what users are doing.

 

No marketing purpose

This is the largest “Whammy” of them all. Small business websites tend to fail seeing the potential of using the website as a complete marketing tool. The fundamental reason to take a business online would be to do marketing. The lack of marketing vision clarifies the mistakes from above. If just this single piece was in place when a small business builds their website, many of the other things would be solved because they would educate themselves about what it means to have a marketing tool!

 

No results!

This is no surprise considering everything above. If there is no purpose, no focus, no vision and no marketing thought behind the site then there are probably no results from the site either. What is even worse is that most small business websites do not even measure results or know how to measure results from their site. Once again it is a lack of understanding more than anything!

 

So what can a small business do when they are ready to take their business online and setup their small business website? The most vital thing is to educate themselves in a few areas. The most vital ones being, what you need to consider before building or having someone build your website. How to use the website as a marketing tool and it would be extremely beneficial to you if you at least had some understanding of what SEO is and how it works. What is the difference between a website designer, website developer and an online marketing company? All of them do different things and have a different understanding of how to use the internet; the question is what purpose is your website supposed to serve? For most it should be a marketing tool, because the internet is the most effective marketing tool available!

 

If you own, operate, manage or you are starting up a small business then we suggest that you take a look at the 10make90: Get your website up right. (Can be found on www.10thatmake90.com). It is a fantastic resource for small businesses looking to build a website and take the step online. You can find all the basic information you need to know before taking that step and taking your business online. Make sure that you are utilizing the power of the internet fully as a small business. The rate of businesses that fail is high enough; at least make sure your business is getting all the leads and sales that it can be getting. Don’t make the same mistakes that others are doing, it takes so small effort for you as a small business owner to avoid those common mistakes!

A few business products I can recommend:

Website Prophet
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Moms Income System
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Website Prophet
Learn how to make money online with this helpful guide. Information on all aspects of making a successful online business. See which money making method is right for you!
Website Prophet

How to Embed Your Blogs RSS Feed Into Your Website

If you have a website, you know that one of the major SEO tips to keep your site crawled by the search engine spiders is to keep your website content fresh. Search engines like websites that are continually active and are being updated on a regular basis. Let’s say you have a landing page, or just a basic company website. You may not want to have to jump into your cPanel every other day and try and update your site if it doesn’t have to be updated. A excellent way to combat this is by embedding your blog’s RSS feed into your website.

By embedding your blog’s RSS feed into your website, this helps to keep your content fresh on your main website and also lets your visitors know that you aren’t an ancient website that has remained stagnant. The feed will show up on your website as a box, and every time you update your blog, it will show up on that box that is showed on your website.

I will outline a quick and simple step by step guide to embedding your blog’s RSS feed into your personal/business website; I have found rssinclude.com to be by far the simplest method and it’s free!

 

Go to rssinclude.com
Click the blue button, Make a new RSSbox
Choose a design, I recommend Simple Vertical List for it’s ease and simplicity
Enter in the full URL for your blog or website feed, then click Add Feed
Just above your added feed’s URL, in the same box, click the tab entitled Content and Styling Options – this is where you get to change your box feed’s look to match your website’s color scheme, and change any other settings you would like such as limiting the maximum entries to your last 3 or your last 5 posts. Have fun customizing your new feed box!
Once you have made your customizations, scroll down and click Save & Preview
If you like what you see with the preview on the right of your customization options, then click the tab above your customization options entitled Include!
Click Register for Free, follow the next steps and then copy and paste the code into your website HTML code – most likely your index.html file

 

I hope you found this to be simple and simple. If you don’t have a blog of your own, then consider adding an RSS feed to your website of a website/blog regarding topics in your industry or of the latest media news.